context booklet
Types of media productions:
Television, websites, advertising, film
Types of brief:
Formal- A formal brief is where a production company is given a brief by the client that details the product they want produced. A formal brief is where a production company is given a brief byt eh client that details the product they want produced.
Informal- An information brief is not documented and is usually of the verbal kind. It is where the client and the company, which they have employed simply, discuss the requirement for the product they will be making and ultimately agree upon the project.
Negotiated- A negotiated brief is where the media company may possibly have a disagreement or a possible issue with the assignment/ brief that they have been given and then negotiate with the client on how they can work their way around it while still sticking to the guildelines of the brief.
Contractual- A contractual brief is a legal document, which is created between an employee and a client
Tender- Issuing a tender document typically begins the tender process by which a business selects qualified and interested suppliers based on such things as their price, availability and proposed deliver terms
Commissioned- Commission in the amount of money an employee earns when they sell something.
Informal- An information brief is not documented and is usually of the verbal kind. It is where the client and the company, which they have employed simply, discuss the requirement for the product they will be making and ultimately agree upon the project.
Negotiated- A negotiated brief is where the media company may possibly have a disagreement or a possible issue with the assignment/ brief that they have been given and then negotiate with the client on how they can work their way around it while still sticking to the guildelines of the brief.
Contractual- A contractual brief is a legal document, which is created between an employee and a client
Tender- Issuing a tender document typically begins the tender process by which a business selects qualified and interested suppliers based on such things as their price, availability and proposed deliver terms
Commissioned- Commission in the amount of money an employee earns when they sell something.
Keywords:
Entertainment: Gaining the attention of an audience so that they relax and enjoy the activity
Information: Providing facts about a topic or answering a question
Promotion: Raising the awareness of a product in potential customers. This in turn can increase the popularity of a brand
Revenue Stream: A method of raising money for a project. Revenue streams contain elements of unpredictability, risk and return
Sponsorship: Money paid for a brand to be associated with final media production. This can involve the placement of a brand name or logo on the final product or telling the viewer who a TV product is sponsored by.
Crowd funding: How finance can be generated for a project or idea conceived by amateurs or professionals, which is promoted via social media, networks and funded by public contributions through websites such as Kickstarter.
Corporate Finance: The raising of money from businesses willing to invest in a project. The business must be convinced that they will receive more money back in the long run from their investment. Investment returns are measured over long timeframes, such as ten years for films
Advertising: monetary payments from brands and organisations in return for the placement of promotional material on pages or during a production. This could include the placement of products within a media product such as within a scene of a TV show.
Franchising: The intellectual property of the original product is licensed
Milestones: checkpoints built into tasks so that the media production allows tracking of performance against a deadline
Gantt Chart: A timeline schedule of tasks with resources allocated to them. Uses blocks of colour to symbolise periods of time in a visual way
Production Schedule: An overall view of a media production with all the tasks, resources and timescales included
Contingency: A back up resource, extra time or budget allocated to a task, alternative location etc
Proposal: A formal written plan produced for others to assess the validity of a project
Pitch: Planned presentation of a project to possibly gain support and financial backing
High Concept document: One page document summarising a project
Laws: Freedom of Information Act (2000) – It provides public access to information help by public authorities. à It does it 2 ways: public authorities are obliged to publish certain information about their activities. Members of the public are entitled to request information from the public authorities.
Intellectual Property Act (2014) - Refers to creation of the intellect for which a monopoly is assigned to designated owners by law. Intellectual property rights (IPRs) are the rights granted to the creators of IP, and include trademarks, copyright, patents, industrial design rights, and in some jurisdictions trade secrets --> most of the reforms relate to the law on registered designs and patents.
Data Protection Act (1998) - Is a United Kingdom Act of parliament designed to protect personal data stored on computers or in an organised paper filing system. It follows the EU data protection directive 1995 protection, processing and movement of data.
Copyright, designs and patents (1998) - the copyright, designs and patents act 1988, it the current UK copyright law. It gives the creators of literary, dramatic, musical and artistic works the right to control the ways in which their material may be used.
Regulators:
ASA - the advertising standards authority is the self- regulatory organisation (SRO) of the advertising industry in the United Kingdom. The ASA is a non-statutory organisation and so cannot interpret or enforce legislation.
BBFC - The British board of film classification is a non-government organisation, founded by the film industry in 1912 and responsible for the national classification and censorship of films.
PEGI - The Pan European Game Information is a european video games content rating system establishes to help european consumers make informed decisions when buying video games or apps through the use of age recommendations and content descriptors, for example gun games such as black ops is a 18+ game as there is a lot of violence and inappropriate images, where as FIFA ia a 9+ as it is a football game
OFCOM - The office of communications is the communications regulator in the UK. They regulate TV, radio and video on demand sectors, fixed line telecoms, mobiles and postal services.
PRS - The performing right society pay royalties to its member when their works are, broadcasted on TV or radio, performed or played in public, whether live or through a recording. They pay artists such as Rihanna royalties so that they can play her music with out being copyrighted.
IPSO - The independent press standards organisation is the independent regulator for the newspaper and magazine industry in the UK. They hold magazines and newspapers to account or their actions, protect individual rights, uphold high standards of journalism and help to maintain freedom of expression for the press.
W3C - The world wide web consortium is an international community where member organisations, a full-time staff, and the public work toghether to develop web stadards
Types of productions document:
Call sheetproduction schedule assest logrisk assessment location recce storyboardshooting script concept art visualistaion diagram flat planprototype.
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