Film revenue

Film revenue:

What is the film called?
-Unsound

What was the kick-starter project for?
-The kick-starter project was for the film so that it got enough money for the budget that they needed to create the film, eternity fees, sound mixing, colour correction, travel and lodging fees, film festive submission fees. It was used to raise finishing funds for the film
How long did they spend developing the concept?
-It took 3 weeks to develop the concept

How many days do the most successful campaigns run for?
-30 days long

What figure did they decide on?
-$15,000

How did they promote the project?
-Social media
-Family and friends
-Mental health groups
-Facebook Groups

What is the pyramid marketing structure?
-1% - those who are interested and invested
-9% - are interested but not invested
-90% - will lurk


Comments

  1. JCoSS Media Dept1 November 2017 at 05:10

    You have correctly responded to the questions.
    For revision, add on a paragraph explaining what Kickstarter actually is and how it can help in pre-production.

    ReplyDelete

Post a Comment

Popular posts from this blog

TV Advertising

-Emarketer predicts that by 2020 online ads will account for 60% of marketing budget while TV will represent just 21.5% --> a decline from the projected 25% slice  anticipated this year. -The broadcasts audience research Board (barb) claims that the average UK viewer watched 45 TV ads w day without skipping. ITV -A 30 second ad during ITV's breakfast schedule between the likes of good morning Britain or Lorraine cost between £3,500 to £4,500 , while a peak rate alternative can cost anything from £10,000, £30,000 Channel 4 -On average Channel 4 is cheaper than ITV. A 30 second slot on daytime TV can cost between £1,00 to £2,000. Peak rates during shows like Hollyoaks or Catastrophe clock in at £10,000 to £20,000 Channel 5 - Channel 5 is the cheapest national ex-terrestrial channel to advertise on according to guerillascope's estimates. -The typical cost of a day rate as it £800 to £1,600 . A peak time slot - which can be purchased for breaks during programmes ...
Read more

Evaluation of pre-production

Image
Why evaluation pre-production doc? Evaluating the effectiveness of pre-production documentation is vital in ensuring that the final version that is sent to the production team is effective. If documents aren't checked, they could be the cause of a major planning problem , so it is important the quality of documents is evaluated. How to evaluate: The documents need to be considered in relation to: -Suitability of content for meeting the brief and usefulness in aiding the production team in producing the product. -Suitability of content for the target. Should use: -Positive language -Consideration for the original designer/creator -Specific feedback on any suggested improvement - justifying why it would make the document more effective.  In this sketch of a studio design, it is a clear idea of what the studio is going to look like. The scale is also accurate and to scale and incorporate most of the specific details, for example the lights, the background, the peo...
Read more

LO1 and LO2 test model answers

Image
1. Explain the client requirements of this brief, outlining which are explicit, implicit and open to interpretation. (10) In the brief what must be included 100% is a promotional video (It implicit they must do so) what must last between 20 and 40 seconds, that is aimed at an audience of between the ages of 8 and 14, this is open to interpretation. The promotional video of the new range should be ready to be launched in five weeks' time, so including models of the shoes. The video should include shots of the footwear range, the name, logo and contact details for the company. The video should also include, shots of the target audience in the street with the product and a range of different camera angles, this is explicit, also shots and movement, shots such as close ups on the shoes, panning videos of the children wearing the product and having fun so they attract customers. The promotional video should be a minimum of four clips and there must be background music that is up-to-da...
Read more